Blog

Practical SEO, AEO and GEO insights — written from real audits, not recycled checklists.

October 29, 2026

Google's September 2026 Spam Update: how to measure its real impact

Started September 24, ended October 8: the confirmed facts, what sets it apart and a 5 step method to measure the impact on your traffic.

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September 17, 2026

Google's May 2026 Update and Universal Cart: what it means for your online store

Shopify, WooCommerce, PrestaShop: what the May 2026 Core Update and Universal Cart really change for ecommerce SEO, regardless of platform.

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Guide

Shopify SEO: the technical issues that actually hurt your rankings

The 5 Shopify-specific SEO problems we find most often in audits — duplicate filter URLs, thin templated content, app bloat — and how to fix them.

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